Our Commitment to Cognitive Accessibility and Inclusion

Julia, a Sesame Street character, arrives at the park to remind us of the importance of cognitive diversity and inclusion in places like PortAventura World. Her arrival highlights how we adapt our spaces and improve accessibility so that everyone who visits feels welcome, supported, and that their individual needs are met.

Actions to Improve Cognitive Accessibility and Inclusion

At PortAventura World, we reinforce our commitment to cognitive accessibility with the following initiatives:
• Julia’s incorporation: Her presence promotes neurodiversity and raises awareness among families.
• Inclusive signage: We’ve added signs with pictograms and color codes to help people with autism navigate the park.
• PortAventura Dreams Village: A project offering free, adapted vacations to children with serious illnesses and their families.
• Improved accessibility: Magnetic loops and visual technology by Visualfy (specialized in hearing accessibility).
• Benefits for guests with disabilities: Discounts, priority access, reserved areas, and adapted attractions for a more comfortable and safe experience.

Meet Julia

Julia is a 4-year-old girl with autism. She was introduced in 2015 through a Sesame Workshop autism initiative and became a recurring character on Sesame Street in 2017.

Julia is creative, loves drawing, and although she sometimes communicates differently, she shares her passion for protecting the environment in the show Let’s Take Care of the Planet.

During the performance, simple gestures are shared to connect with her, like clapping with raised hands, paying attention to eye contact, or respecting her space — showing that diversity is a superpower for helping the planet.

What Can We Learn from Julia?

At PortAventura World, inclusion is a shared experience. By introducing Julia, we aim to:
• Educate children and adults about environmental care in a friendly, engaging way.
• Normalize diversity, showing everyone can contribute to caring for the planet in their own way.
Don’t forget to visit ChikiTienda to get official Julia merchandise (t-shirt, bottle, notebook, and cap) — a fun and educational souvenir.

Julia’s arrival strengthens PortAventura World’s position as a destination where inclusion and sustainability go hand in hand — part of our CSR strategy and our leadership in inclusive tourism in Europe.